Setup Checklist
This section is a comprehensive and high level summary of all tasks and prerequisites required for this feature to function properly. This section is purposed for use after an administrator is familiar with configuring this feature as an “audit” checklist. For detailed set-up instructions, jump down to “Prerequisite Tasks” and “Detailed Setup Guide” and then follow up with this checklist to ensure all steps are completed.
COMMERCE TASKS | |
---|---|
| PREREQUISITE |
2. Show/Hide Opt Out of Marketing Email Checkbox REQUIRED | PREREQUISITE |
3. Configure Language Strings for Communication Preferences OPTIONAL
| PREREQUISITE |
| DETAILED SETUP |
Prerequisite Tasks
This section describes all requirements that must be completed before you can begin setting up this feature. Once these tasks are complete continue to the next section.
1. Choose an OPT IN or an OPT OUT flow
Prior to configuring the communication preferences tab, your resort needs to decide if you would prefer an OPT IN flow or an OPT OUT flow for marketing communications.
An OPT IN flow will, by default, opt guests into receiving marketing emails. Action is required by the guest to opt out.
An OPT OUT flow will, by default, opt guests out of receiving marketing communications. Action is required by the guest to receive marketing communications.
NOTE: If you resort is using Identity, opting in/out of marketing preferences can also be set as part of the Create Account flow. See Configuration: Identity Settings.
2. Configure Settings
Setting Name | Function | Default |
---|---|---|
OptOutEmailCheckboxEnabled | Shows/hides the opt-out checkbox on the Communication Preferences Tab. If FALSE, the checkbox does not appear on the tab. If TRUE, the checkbox will appear. | FALSE |
The OptOutEmailCheckboxEnabled setting controls whether or not the Opt Out of Marketing Emails checkbox is displayed on the Communication Preferences Tab. By default, the setting is set to FALSE and the checkbox does not appear on the Communication Preferences Tab.
To include the Opt Out of Martketing Emails checkbox on the Communications Preferences Tab, go to Configuration > Settings > All Settings and type OptOutEmailCheckboxEnabled in the Name field and click Search. This will locate the setting.
Once the setting is found, click Edit.
Click into the Value field and update it to ‘True’.
Click Update.
3. Configure Language Strings
The Communication Preferences Tab has several configurable language strings available. The following instructions explain what text is configurable and how to edit them.
Language String Name | Function | Default |
---|---|---|
account.navigation | My Account | |
account.fields.optoutemailcheckbox | Opt out of our marketing emails. | |
account.communicationpreferences.description | Blank |
account.navigation: This language tring configures the “My Account” label on the store homepage. The default text is “My Account.” (In the image below, it has been updated to read “ACCOUNT/SIGN OUT”.
account.fields.optoutemailcheckbox
The text for the Opt-out of Marketing Communications checkbox is also configurable through a language string called account.fields.optoutemailcheckbox. This controls the messaging for opting in/out of marketing emails in the My Account communication preferences update flow.
IMPORTANT: Edit the account.fields.optoutemailcheckbox language string to reflect which FLOW is enabled. In the example above, the OPT OUT flow is enabled. If the OPT IN flow is enabled, the text should read “Opt in to receive our marketing emails.”
account.communicationpreferences.description
The text under the Communication Preferences heading on the page is also configurable through a language string called account.communicationpreferences.description. This could be configured to give guests information about communication preferences or left blank.
If the opt in/opt out checkbox will be displayed on the page, this could be a good place to add instructions for the guest such as “To Opt In, check the box and click SAVE. To Opt Out, leave the box unchecked and click SAVE.” (for an OPT OUT flow).
To update a language string, go to Configuration > Languages
Select English and click Edit.
Search for the string resource you wish to update and click Search.
Click Edit.
Update the value to include your desired text and Save.
Detailed Setup Guide
1. Enable and Configure the Communication Preferences Tab
There are several configurable text components on the Communications Preferences Tab. To configure these components:
Go to Configuration > Customer Settings and scroll down to Additional Customer Settings. The last three fields are pertinent to the Communications Preferences Tab. Complete them as follows:
Hide ‘Communication Preferences’ tab: This checkbox is unchecked by default (meaning that the Communication Preferences Tab will display by default on the My Account page). Checking this box will keep the Communication Preferences Tab from being visible on the My Account page.
URL to manage the Communication Preferences: This field enables redirection to a third-party site if your resort utilizes a third party to manage guest communication preferences. The logged-in customer’s email will be passed into the third-party site as a parameter when they click “Manage Preferences.”
The body of the URL is provided by the third-party partner, and we append "/?email={email}" to add the functionality of passing the logged-in user’s email address. Example URL: https://www.myresort.com./shop-email-preferences/?email={email}
IMPORTANT: The third party site needs to be expecting the passed email address, so you will need to work with a representative from that third party to configure this step. It won't work if the third party site is not expecting/accepting the data being passed.
Opt In Flow Enabled: Depending on the decision whether to follow an OPT IN or an OPT OUT flow, check or uncheck this box as appropriate.
Opt In Flow Enabled checkbox | Language String account.fields.optoutemailcheckbox See above. | |
---|---|---|
OPT IN Flow | Check this box. | “Opt Out of our martketing emails.” |
OPT OUT Flow | Leave the box unchecked. | “Opt in to receive our marketing emails.” |
NOTE: Another way of thinking about the Opt In flow is to consider the SQL triggered in account creation. If the opt in flow is enabled, during creation, the guest is assigned a 0 in SQL (Accepts emails). If the opt in flow is enabled and the language string had been edited to “Opt in to our emails.”, upon save of account creation, the setting of 0 is retained (accepts.) If the guest unchecks the box and saves, then the setting in SQL is changed to 1 (declines emails.)
IMPORTANT: Be sure to verify that the settings align for marketing preferences in both the Identity Consent Models and the My Account Settings for Opt In Flow. See the 2.12 Identity Release Notes for more information about Consent Models in Identity.
2. Configure 3rd Party Communication Preferences Widget (Optional)
If your resort utilizes a 3rd party to manage guest communication preferences, a widget can be installed to facilitate that link from the Communication Preferences page in My Account. To configure the widget:
Ensure that the Communications Preferences Page has been enabled (see instructions above in Configure Communication Preferences Tab).
Ensure that the Opt Out of Marketing email checkbox has been disabled (see instructions above in the Settings section called Show/Hide Opt Out of Marketing Emails Checkbox).
Go to Settings > Customer Settings and enter the following:
Display a Communications Preferences widget: Checked
Widget CSS URL: Enter the URL for the Widget CSS.
Widet JavaScript (JS) URL: Enter the URL for the widget JavaScript.
Widget HTML code: Enter HTML code for the widget.
Click Save.