Login
sign_up
...
Event | Trigger | Array |
|---|---|---|
view_item_list | fires when any category page loads |
|
select_item | fires when a user clicks on a product card (either on the PLP or in cross sell or related items) |
|
view_item | fires when a user views any PDP |
|
add_to_cart | fires when a user adds a product to their cart |
|
view_cart | fires when a user clicks “View Cart” on the slideout cart or on the cart icon in the header |
|
remove_from_cart | fires when a user clicks “remove” next to a product in the cart |
|
awc_initiate_checkout | fires when a user clicks “Checkout” from the slideout cart or the full-page cart |
|
begin_checkout | fires when /onepagecheckout loads |
|
add_shipping_info | when the delivery screen loads for select items | (same as add_payment_info_ below) |
add_payment_info | when the payment details page loads in checkout |
|
purchase | fires when purchase is complete |
|
transaction_complete (old UA event that should be removed) | fires when purchase is complete |
|
login | fires when /onepagecheckout loads after a user successfully logs in |
|
error | fires when a user encounters an error |
|
sign_up | fires when /onepagecheckout loads after a user successfully creates an account | 
|
