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Error rendering macro 'excerpt-include' : No link could be created for 'DRAFT Block Search Engine Crawling and Indexing'.

This feature is supported for: Robots.txt, the capability to prevent search engine crawling on some of all shop pages is available in version 3.0 and higher. Adding no index rules to the entire shop is available in all versions of ecommerce.

This feature is NOT supported for: Robots.txt, the capability to prevent search engine crawling on some of all shop pages is not available in any version prior to 3.0.

Key Terms

Robots.txt

Definition from Google

The robots meta tag lets you utilize a granular, page-specific approach to controlling how an individual page should be indexed and served to users in Google Search results. Place the robots meta tag in the <head> section of a given page…

The robots meta tag instructs search engines not to show the page in search results. The value of the name attribute (robots) specifies that the rule applies to all crawlers.

No Index Rules

Definition from Google

noindex is a rule set with either a <meta> tag or HTTP response header and is used to prevent indexing content by search engines that support the noindex rule, such as Google. When Googlebot crawls that page and extracts the tag or header, Google will drop that page entirely from Google Search results, regardless of whether other sites link to it.

Feature Description

Many resorts use hidden categories and products that they do not want publicly available to guests that don’t have exclusive access. Additionally, many resorts want to first route customers through the marketing site in their research before directing them to shopping pages, for these reasons, it can be helpful to block the shop from search engine crawling and indexing.

Robots.txt essentially allows resorts to setup rules that prevent search engines from newly crawling pages, however, if the page has already been crawled and indexed it can still show up in search engine results. If this is not desirable, a no index rule can be added to the entire shop to prevent all shop pages from showing up in search results regardless of whether it was previously crawled and indexed or not. If a product or category is being newly created and it should not show up in search results, you can add the page to the set of no index rules in robots.txt and it will never appear in search results if done before publishing. Keeping up on robots.txt rules can allow you to keep many pages of your shop indexable and searchable, but will ensure newly created products and categories that should not be crawled do not appear in results.

For more detailed information on the differences between search engine crawling and indexing, refer to Google's documentation.

Note: Organic search accounts for about 1.8% of traffic across all Aspenware sites, so making your shop completely unavailable to search engines could restric traffic and influence metrics.

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