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The Dynamic Pricing component enables resorts to set up flexible pricing based on specific dates, number of days booked from arrival, and pricing levels that increase as each level’s quantity is sold out. This allows resorts the flexibility to set demand-based pricing, fluctuating based on high volume days, off-peak days, holidays, and weekends to increase sales and profits.

This feature is supported for: All versions of Aspenware Commerce.

Key Terms

Season

A season is a collection of dates that share the same pricing. 

Season Type

Only one season type can be assigned to a product, but a season type can have many seasons assigned to it. All seasons within a season type are assigned to the product.

Override window

This date window is based on the customer's days to arrival, meaning how far out the customer is booking their trip from the start date of that trip. Common override window examples include:

  • 48 hours+ pricing - resorts often charge a lower rate

  • Within 48 hours - resorts often charge the window rate

  • Window rate - resorts set as base price charged at the ticket office

Tiers

A tier is defined as a price level in which there are defined quantities for a set price. Once that set price has sold out, the next tier (with a higher price) will take into effect. For example:

  • Tier 1 - $50 - 5 tickets available for purchase

  • Tier 2 - $60 - 10 tickets available for purchase

  • Tier 3 - $70 - 10 tickets available for purchase

  • Tier 4 - $80 - Unlimited tickets available for purchase

Feature Description

The Dynamic pricing component within Aspenware Commerce enables resorts to utilize date-based pricing so that flexible prices can be set based on current market demands. Resorts are able to change prices based on date windows that take advantage of high volume days of the week, holidays, or weekends.

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